Upgum poster

Upgum Adrenaline

Innovative chewing gum with caffeine and taurine. It has effects similar to energy drinks.

Logo design
Posters for Russian campain.
Logo design Logo design Logo design
Advertising material and a package for 3rd Russian campain.

Upgum development was a set of tries, tests, and feedback collection. According to a collected data — recipe, packages and strategies were adjusted.

Project details

Logo design. Package. Promotion materials.

Dmitry Agapov
Maria Nedoborova
Julia Chernyakova
Ivan Alvarov